About
Antoine Bailbé
Co-founder of ChurnGuard
After earning a master’s degree in digital marketing, I founded my first company and personally faced customer churn affecting several hundred clients, without having the necessary visibility to anticipate it.
I then built an initial prototype for proactively detecting risk signals, which proved to be far more effective than traditional tools. Since other SaaS companies were also experiencing similar results, I subsequently trained in technical development to create ChurnGuard.
Guillaume Bailbé
Co-founder of ChurnGuard
I’ve been an entrepreneur since 2023. I launched my first online business and built a community of over 80,000 people on social media, which quickly brought me face-to-face with the realities of growth: acquiring customers, but above all, retaining them.
It was while searching for practical solutions to customer retention that I worked alongside my brother to develop ChurnGuard, a SaaS platform dedicated to predicting and reducing churn.
This blog is an extension of that experience: it features analyses, methods, and real-world insights into what actually works.
If you’re a SaaS founder, we hope this site will help you improve your retention rates.
